Has this been discussed before?
, Red Bull
all sponsor individual Athletes in what can be easily described as their primary marketing strategy.
Although paintball is indeed a team sport, this does not stop fans from chanting "one-on-one!" when a single player is left on both teams during a point. As much as we love the strategy and mind-blowing events involved in 3,5 and 7-man games, one cannot deny the equally-exciting occurrence of one player left on the field playing against another.
Why not explore the possibility of a pro 1-on-1 division? At its most primal level, human nature tends to lean toward favoring heroes, as evidenced by favorite athletes, all-star games, halls of fame and end-of-season trophies. It explains Boxing, pro-wrestling and UFC. Having a section of paintball that highlights player skill at the rawest possible level would attract non-player audiences who would otherwise find themselves unattached to a team of identical-looking masked players doing things for reasons they don't quite understand.
1) unlike mainstream sports, paintball CAN be played one-on-one and still be exciting
2) Easier to broadcast due to less simultaneous activity on the field; no more confused non-player viewers
3) Easier to officiate due to lack of multitasking needed by referees
4) Cheaper to officiate, due to reduced number of field-referees
5) Brand new marketing possibilities, as fan-favorite star players - some of which play on 3 different teams in 3 consecutive seasons - can now be shamelessly featured in their own right without being unfairly categorized as self-righteous "hired guns".
6) adaptive jersey design regulations open up a whole new form of artistic design, as the audience now needs only to see the player's name aside from league logo.
I'm sure there's more, but you get the idea.